Blog

authenticACTION: Using Video Frequently Asked Questions

Sign Up for authenticACTION! If you’re already signed up for authenticACTION, check your inbox for this week’s ACTION tip. Not signed up yet? No worries. Click here to sign up for authenticACTION and begin improving your business by 1% each week – totaling 167% improvement in one year.

More »

Making The Ice Bucket Challenge work for your business

You may be sick of the Ice Bucket Challenge, but their is no denying it’s success. You probably are wondering how to duplicate the success of the Ice Bucket Challenge for your business. Our CEO and resident internet marketing expert Ian Garlic discusses the 4 key mindsets of the Ice Bucket Challenge in his latest Mindset Monday. […]

More »

authenticACTION: Identify Your Ideal Clients

Get the Clients You Really Want Before hire a website designer or spend more time on SEO identify your ideal clients. If you have no aim, your marketing will probably not be effective. Imagine talking to one hundred potential clients in one room. In order to talk to everyone, you have to limit your time and attention […]

More »

authenticWEB is proud to introduce authenticACTION!

Improve your business by 167.76 % in just one year. Let authenticWEB show you how. Each week, we will deliver one authenticACTION that will easily improve your business by 1%. 1% might not sound like much – but do the math. 1% once a week results in a 167.76% improvement in just one year. Now that […]

More »

Google’s Head of Search Quality Says the Best Method for SEO: “Be Authentic”

You can try to win the link building game. You can try to battle for high rankings for certain terms. You can waste a lot of money. OR, as Matt Cutts says, you can be authentic. Not listening to Matt Cutts’ is one of the deadliest Internet marketing mistakes you can make. Google’s Matt Cutts, essentially the head […]

More »

authenticWEB Announces Launch of Their Newest Site for Attorney Wayne O’Bryan!

The team at authenticWEB is proud to announce the launch of our latest website for Richmond personal injury attorney Wayne O’Bryan! With over 40 years experience in personal injury law, Wayne was a fabulous client to work with. In addition to being an excellent attorney, Wayne is an all-around ‘nice guy’ and prides himself on […]

More »

Deadly Marketing Mistake #20: Not Knowing Where Your Ideal Clients Are

Where are Your Ideal Clients? We’ve already discussed the importance of knowing who your ideal clients are. The next step is discovering where to find them! Everyone is on Google and Facebook, right? Well, maybe in the beginning. But we all are separating. Sure, most of us hold a Facebook account, but is that where your ideal […]

More »

Tuesday Tips: Pay Attention to Referring Sources

Find out which websites, including social media and paid advertising, send you the most and best traffic. Start paying attention to your referring sources in Google Analytics. When you go to Google Analytics for your site, navigate to “Acquisition” then to “All Referrals.”  This will show you what sites refer visitors to your site. Now, two […]

More »

Deadly Marketing Mistake #19: Not Knowing Your Marketing Budget

How much do you plan on making this year? If you only have referral sources, then take those referral sources and add 20%.  A good web campaign should bring you about 20% above and beyond your other sources. A great web campaign will bring you much more in terms of percentage. Now take that 20%, […]

More »

Deadly Marketing Mistake #18: Not Having a Referral System

A few weeks ago, we wrote a blog post about how people find attorneys these days. Despite being replaced by the Internet as the top source of business for law firms, “recommendations from friends and family” is still the second most used method of finding attorneys (and any service professional, really). Just because you have […]

More »